Business has changed. Have you?
As a CEO, you’re laser-focused on the future. It seems like innovation is the only way to stay relevant. But there’s a heavy tax associated with being so preoccupied:
Your eNPS score is below 50%.
Your team sits through meeting mania multitasking on their phones.
You hit the KPIs your board assigns but your team doesn’t trust you. Everyone is on autopilot. Heads down. Focused on themselves. Not collaborating as a team.
Welcome to the new definition of CEO
The new CEO doesn’t have to choose between innovation and company culture. They encompass both.
- In this role, you give freely of your time and attention.
- You walk the halls and greet your team.
- You recognize and give credit for ideas that go overlooked at a meeting.
- You still meet every KPI from the board and your employees rave about working for you.
- They become promoters of your company.
- They stop zoning out at meetings and feel comfortable offering suggestions and ideas.
- You keep the trains on time AND inspire a company that people love working for.
Generosity is the ace up your sleeve.
Ready to be remarkable?
EXECUTIVE COACHING
Work side-by-side with one of our Bridge Between coaches to find your signature leadership style.
The ROG for executive coaching:
- Your generosity makes you inspiring to your team
- Your net profits increase because employees are motivated, engaged, and collaborating
- Your genuine acts of appreciation build trust at all levels of your company
TEAM BUILDING & EXPERIENCES
Bring in one of our Bridge Between coaches for group facilitation and get your teams finally working together.
The ROG for team building:
- Your teams communicate effortlessly with other departments and reach their most profitable quarter in years
- They race over to offer each other help and support
- They succeed together and don’t settle for less
KEYNOTE SPEAKING
Book our Founder and CEO Shannon Cassidy to speak at your next conference or function.
Shannon’s message of generosity is essential to:
- Creating a more successful, happier, and invested workplace
- Long-term stability and profitability for your company
- How truly innovative leaders have found unprecedented success through generosity



The R.O.G. Podcast
225. From Struggle to Strength | A Green Beret’s Recovery with Scott Mann
“Storytelling heals the brain.” “No struggle, no story.” “Life happens in moments.” Episode summary | In this episode of Return on Generosity, host Shannon Cassidy speaks with Scott Mann, a…
Read More224. Silencing Your Inner Critic | A Pathway to Self-Acceptance with Dr. Laura Gallaher
“Self-acceptance is not the opposite of self-improvement; it is the opposite of self-judgment.” “Choose to be okay with who you are.” “It’s about being more at peace with the imperfection…
Read More223. Dr. Kristopher Brown – Empowered Leadership
“I want to be what I needed.” “Culture drives everything.” “Generosity and empathy go a long way.” “Never abandon who you are.” “Everybody comes to the table dealing with something.”…
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