Generosity

is the future of

leadership

Our coaches help corporate leaders create workplaces where your wins are celebrated, employees are invested in your success, and colleagues look to you as an example.

The secret ingredient?

Generosity

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Learn how you can radically transform your company

Business has changed. Have you?

As a CEO, you’re laser-focused on the future. It seems like innovation is the only way to stay relevant. But there’s a heavy tax associated with being so preoccupied:

Your eNPS score is below 50%.

Your team sits through meeting mania multitasking on their phones.

You hit the KPIs your board assigns but your team doesn’t trust you. Everyone is on autopilot. Heads down. Focused on themselves. Not collaborating as a team.

Welcome to the new definition of CEO

The new CEO doesn’t have to choose between innovation and company culture. They encompass both.

  • In this role, you give freely of your time and attention.
  • You walk the halls and greet your team.
  • You recognize and give credit for ideas that go overlooked at a meeting.
  • You still meet every KPI from the board and your employees rave about working for you.
  • They become promoters of your company.
  • They stop zoning out at meetings and feel comfortable offering suggestions and ideas.
  • You keep the trains on time AND inspire a company that people love working for.

Generosity is the ace up your sleeve.
Ready to be remarkable?

Executive

Coaching & Facilitation

For innovative

leaders

As a trailblazer, you seek every competitive advantage you can. Generosity is that advantage. Much like an ROI, there is also an ROG (Return on Generosity).

Bridge Between offers coaching and facilitation services to help you and your team get the most on your return.

Executive Coaching

EXECUTIVE COACHING

Work side-by-side with one of our Bridge Between coaches to find your signature leadership style.

The ROG for executive coaching:

  • Your generosity makes you inspiring to your team
  • Your net profits increase because employees are motivated, engaged, and collaborating
  • Your genuine acts of appreciation build trust at all levels of your company

Team Building

TEAM BUILDING & EXPERIENCES

Bring in one of our Bridge Between coaches for group facilitation and get your teams finally working together.

The ROG for team building:

  • Your teams communicate effortlessly with other departments and reach their most profitable quarter in years
  • They race over to offer each other help and support
  • They succeed together and don’t settle for less

Keynote Speaking

KEYNOTE SPEAKING

Book our Founder and CEO Shannon Cassidy to speak at your next conference or function.

Shannon’s message of generosity is essential to:

  • Creating a more successful, happier, and invested workplace
  • Long-term stability and profitability for your company
  • How truly innovative leaders have found unprecedented success through generosity

Generosity

Makes "good" Leaders

Exceptional

You grow when you give. Give time. Give praise. Give a damn. Generosity is a choice. Not a random act of kindness or a one-time decision.

You’re a flexible leader. You are used to adapting and shifting the way you lead to maintain an edge against your competition.

That’s where Bridge Between comes in. We can help you adapt to leading with generosity.

For 25 years, we’ve armed hundreds of groundbreaking CEOs and executives, like you, with generosity. Our coaches will help you find your signature leadership style that speaks to the new definition of CEO.

Rise to meet your new role — with Bridge Between.

BB

“An Invaluable Partner...”

“Shannon Cassidy has been an invaluable partner to our leadership team at Barclays US Consumer Bank Product Office organization. Each year, she brings exceptional clarity, insight, and structure to our goal-setting, strategic planning, and team development efforts. Her ability to guide meaningful conversations, surface important areas for growth, and help align our team around shared objectives has had a measurable impact on our performance and cohesion.

What sets Shannon apart is her ability to blend coaching with practical strategy. She creates a space where leaders can think deeply, challenge themselves, and emerge with a clear path forward. Her approach is thoughtful, engaging, and results-oriented — and she has consistently elevated our team’s effectiveness year after year.”

Sean Murray

Barclays US Consumer Bank
MD, USCB Chief Product Officer
BB

“Just what companies need…”

“Shannon is an inspirational, dynamic speaker and coach who truly understands what it means to be authentic and generous. In my over ten years of knowing her, listening to her and watching her grow leaders I am ever more confident that her message is relevant, timely and just what companies need to generate engagement, happy employees and generous hearts.”

Lisa V. Chang

Chief People Officer, The Coca-Cola Company
BB

“Bridge Between is my go-to-resource...”

“Whether it is executive coaching, one-on-one leadership mentoring or group facilitation, Bridge Between is my go-to resource for personalized staff development.”

Corporate Senior Vice President

Comcast Spotlight

The R.O.G. Podcast

From NLF tight end to rare diseases advocate, Brett Brackett shares his journey from athlete to executive director of Uplifting Athletes.

237. From NFL to Non-Profit: Tackling Rare Diseases with Brett Brackett

“(Rare Diseases Research) deserves to be celebrated the same way that we celebrate athletes and sports in this country.” “Giving is the greatest form of getting.” “You always have a…

Read More
Yvette Thornton, a registered patent agent and advocate for innovation and women in leadership, shares her journey from growing up on a farm in Virginia to her career in intellectual property, emphasizing the importance of collaboration, empowerment, and generosity.

236. Igniting Innovation: Inclusion and Generosity in the Patent World with Yvette Thornton

Episode summary | In this episode of the ROG Return on Generosity podcast, host Shannon Cassidy interviews Yvette Thornton, a registered patent agent and advocate for innovation and women in…

Read More
Dr. Lani Nelson-Zlupko, executive coach and psychotherapist, discusses the difference between relationships and “relation-shipping”, sharing insights on effective communication, emotional intelligence, and the importance of accountability in relationships to build meaningful connections.

235. The Art of “Relationshipping” with Lani Nelson-Zlupko

“Relationship is a noun, but ‘relationshipping’ is a verb and it takes a lot of agency and some skill.” “You have to know what you want.” “Pause is power.” Episode summary…

Read More

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